Insight
As an in-house graphic designer at Creditshelf, a fintech company, the role spanned both the IT and Marketing departments. Responsibilities included developing a cohesive visual identity, ensuring brand consistency across digital and print media, and creating illustrations, icons, and marketing materials to enhance communication. In the IT sector, the focus was on UI/UX design, optimizing user interfaces for web applications, CMS platforms, and digital tools, ensuring interaction and functionality. Meanwhile, in marketing, the role involved branding, social media content creation, and the design of promotional assets, presentations, and campaigns. This dynamic position required adaptability, innovation, and a strong understanding of both design principles and financial technology communication.